Press Release

Telenor launches biggest ever promotion for all its customers “Hat Cha Laung, Tha Htay Laung”- Rewards worth millions& billions for the winning

22 November, 2019 - Yangon

  • Chance for Telenor customers to win over millions and billions kyat worth of rewards including 30 Honda Scoopy & 4 brand-new Kia Picanto grand prize

Telenor Myanmar launches “Hat Cha Laung, Tha Htay Laung”, year-end promotion, offering over millions and billions kyat worth prizes starting from November 22nd. The Hat Cha Laung, Tha Htay Laung campaign promises to reward Telenor’s valued customers with daily instant prizes, weekly prizes and a mega grand prize.

“At Telenor, we believe in bringing what matters most to the customers, and through digital gamification we promise to reward Telenor’s valued customers. Telenor aims to end the year with Myanmar’s biggest ever offer for all its customer. Marketed with the theme“Hat Cha Laung, Tha Htay Laung - this is our way of thanking & rewarding millions of our customers. Telenor Myanmar is always committed to bring more innovative, creative and engaging campaigns for its customers using Myanmar’s best digital engagement platform - MyTelenor” said Amaresh Kumar, Chief Marketing Officer of Telenor Myanmar.

To enjoy the rewards,customers simply need to spend their collected lucky chances coupons which can be obtained from every pack purchases in any channel such as MyTelenor App, Website, USSD, SMS or E-load. The numbers of coupon depend on the amount of the pack purchased, so the more pack customers buy, the more coupons they will get. Moreover, the customers can keep track of their earned and spent coupons in the MyTelenor App by clicking “Hat Cha Laung, Tha Htay Laung” on main page after buying the pack from any channels and spending coupons.

The daily prizes can be won by throwing darts on “Hat Cha Laung, Tha Htay Laung” gamification on MyTelenor App. The more coupons spent, the higher the chances of winning daily instant prizes that includes Samsung Galaxy A20s, Bluetooth speakers, earphones, power banks, data bonus and partners’ coupons, KFC and Mahar mobile. For the weekly prizes, Telenor is giving away 30 Honda Scoopy Prestige motorcycles, 50” Samsung Smart TV; and for the mega grand prize,4 brand-new KIA Picanto.

Customers can check how they can be a lucky winner and the different prizes up for grabs by checking the “Hat Cha Laung, Tha Htay Laung” History Board which shows the weekly prizes and mega prize entries.

A true one-stop platform, MyTelenor App enables Telenor customers to conveniently manage their usage, top-up, redeem rewards, and access a wide range of entertainment, promotions and services. “Hat Cha Laung, Tha Htay Laung” comes on the heels of “Shal PLAY, Shal WIN Snake and Ladder”, “Shal SPIN, Shal WIN” and “Shal SHAKE” campaigns that went live on the MyTelenor App in August this year, and other successful services and offers such as ‘Chwin Chwin’ lucky draw program, exciting gifts for mobile legends players, exclusive Disney portal, new Data Suboo as well as astrology. MyTelenor App version 3.11 can be downloaded from the Google Play Store or Apple App Store.

About Telenor Myanmar

Telenor Myanmar has been providing accessible and affordable mobile communications to people across Myanmar since September 2014. With more than 8,600 sites nationwide, Telenor Myanmar serves more than 21 million customers in all States, Regions and territories through its 2G, 3G and 4G network. Telenor Myanmar is part of Telenor Group, one of the world's major mobile operators with 183 million subscriptions across Scandinavia and Asia and committed to responsible business conduct and driven by the ambition of empowering societies. For more information about Telenor Group, please visit: https://www.telenor.com.

For media enquiries, please contact:

Khin Nu Yin Myint
Corporate Communications
Khinnuyin.myint@telenor.com.mm
Telenor Myanmar

May Sandy Aye
Corporate Communications
maysandy.aye@telenor.com.mm
Telenor Myanmar

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